Selma Ahmed

Selma Ahmed is ECD at DAVID London, the newest office for the award-winning creative shop. Over the past decade, Selma has created global campaigns for many brands including H&M, Peloton, Lucozade, booking.com, John Lewis, Haagen-Dasz and Ribena to name just a few. She was behind the widely acclaimed 'WeThe15' campaign for the IPC, which was nominated for a Sports Emmy and was also behind the EASports FIFA 'Midnight Ramadan League' campaign which won Channel 4's Diversity in Advertising Award. As a proud Pakistani Muslim, Selma hopes that by blazing a trail in the industry she can inspire more people of colour to join the industry, after all "if you can't see it, you can't be it".