Results 2021

Product Sectors

Automotive

WINNER

Change Accelerated

Agency: Uncommon Creative Studio
Client: Formula E

Entertainment & Leisure

WINNER

Drama vs Reality

Agency: Uncommon Creative Studio
Client: ITV

WINNER

FIFA21 x Midnight Ramadan League

Agency: adam&eveDDB
Client: FIFA

Charity

WINNER

Long Live The Prince

Agency: ENGINE
Client: The Kiyan Prince Foundation

WINNER

Paralympics

Agency: 4Creative
Client: Channel 4

WINNER

Whatever It Takes

Agency: AMVBBDO
Client: Macmillan Cancer Support

Retailers

WINNER

Ironing

Agency: Droga5 London
Client: Amazon Alexa

WINNER

KFC 'The World's Least Appropriate Slogan'

Agency: Mother London
Client: KFC

WINNER

Lights On

Agency: Leo Burnett
Client: McDonald's

Services

WINNER

Don't Get Sidetracked. Get Setapp

Agency: Droga5 London
Client: Setapp

Consumer Goods

WINNER

#painstories

Agency: AMVBBDO
Client: Bodyform/Libresse

WINNER

Dynamite

Agency: adam&eveDDB
Client: Marmite

WINNER

IKEA 'Tomorrow Starts Tonight' (Anti Ageing Cream)

Agency: Mother London
Client: IKEA

Creative Excellence

Best Idea for a Purpose

WINNER

Long Live The Prince

Agency: ENGINE
Client: The Kiyan Prince Foundation

Consistent Creative Excellence

WINNER

Bodyform/Libresse

Agency: AMVBBDO
Client: Bodyform/Libresse

Best Idea from an Agency Initiative

WINNER

Black Plaque Project

Agency: Havas
Client: Nubian Jak Community Trust

Best Reactive Idea

WINNER

Raising Profiles

Agency: FCB Inferno
Client: The Big Issue

Original Idea

WINNER

Long Live The Prince

Agency: ENGINE
Client: The Kiyan Prince Foundation

Best Use of an Influencer or Celebrity

WINNER

Doggy Dogg Christmas

Agency: McCann London
Client: Just Eat

Sponsorship

WINNER

Long Live The Prince

Agency: ENGINE
Client: The Kiyan Prince Foundation

Branded Content

WINNER

The better we talk, the better we feel

Agency: Uncommon Creative Studio
Client: ITV

Emerging Team of the Year

WINNER

Amy Fasey and Jacob Hellstrom

pablo

WINNER

Clarissa Dale and John Trainor-Tobin

adam&eveDDB

WINNER

Lauren Peters and Augustine Cerf

AMVBBDO

WINNER

Thea Føge Toft-Clausen & Cecilia Mervig

Uncommon Creative Studio

Media Excellence

Integrated

WINNER

#wombpainstories

Agency: AMVBBDO
Client: Bodyform/Libresse

Gaming

WINNER

Long Live The Prince

Agency: ENGINE
Client: The Kiyan Prince Foundation

Out of Home

WINNER

Lights On

Agency: Leo Burnett
Client: McDonald's

Print

WINNER

IKEA 'Tomorrow Starts Tonight'

Agency: Mother London
Client: IKEA - Sleep

Radio

WINNER

Doggy Dogg Christmas

Agency: McCann London
Client: Just Eat

Social

WINNER

#FreeCuthbert

Agency: McCann Manchester
Client: Aldi

Best Use of New Digital Tech

WINNER

addresspollution.org

Agency: AMVBBDO
Client: Central Office of Public Interest

Experiential

WINNER

Black Plaque Project

Agency: Havas
Client: Nubian Jak Community Trust

TV & Cinema

WINNER

Drama vs Reality

Agency: Uncommon Creative Studio
Client: ITV

WINNER

Tender and Tough

Agency: AMVBBDO
Client: Macmillan Cancer Support

Student Choice Award for TV & Cinema

WINNER

Tender and Tough

Agency: AMVBBDO
Client: Macmillan Cancer Support

Best Single

WINNER

Long Live The Prince

Agency: ENGINE
Client: The Kiyan Prince Foundation

Best Campaign

WINNER

Long Live The Prince

Agency: ENGINE
Client: The Kiyan Prince Foundation

Campaign Big Awards Agency of the Year

WINNER