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Andre Laurentino (Dede)
Chief Creative Officer , Ogilvy UK
Andre Laurentino, better known as Dede, is the Chief Creative Officer of Ogilvy UK and member of Ogilvy's Worldwide Creative Council. Brazilian born Dede has worked both as a copywriter and an art director, having won pitches and awards in both roles. Dede has over 30 Cannes Lions to his name, as well as D&AD and The One Show pencils. Alongside his career in advertising, Dede is a published author, wrote TV series for Globo TV – Brazil's largest TV network and was a columnist for newspaper O Estado de S. Paulo for 10 years.