Campaign Big Awards

Bigger and better

We’ve got big plans for the Big awards this year. Of course we have. More than ever clients are looking for transformational creative work that helps their brands thrive through the global recession, so it’s never been more important to celebrate creative excellence that has run in the UK.

Last year was Big; this year will be even bigger. We’re adding six new campaign categories, one for each medium.

No doubt about it, The Big Awards have become the kite-mark for creative excellence across all media and all product categories, from TV to DM, radio to press, posters to digital. Again, we'll ask some of our industry's most illustrious talent to judge each of the categories. And unlike some other awards, our judges will all know what it’s like to create ads for the British market.

Then there’s the Big Awards night, guaranteed once again to be the biggest night in the British creative agency calendar.

So, you get the Big thing. But this year some things won’t be bigger: the prices. Because value is also more important than ever, we’re not putting up entry fees or dinner place prices.

Laurence Green, Chairman of the Big Awards 2009 and chairman of Fallon:

“The Campaign Big Awards does exactly what it says on the tin and much more. By calling for the best work from any media it allows us to celebrate ideas originating right across the new creative canvas, without prejudice. It is, quite simply, a festival of our industry's freshest work. I’m delighted to have been invited to chair this year's judging and to build on the success of its debut”.

Donald Gunn, ad industry guru and creator of The Gunn Report:

“It is a great idea to award across product categories including all media, a much better way for agencies and clients to be able to look at and celebrate the best work. The timing of The Big Awards is intelligent because it brings in a lot of new work which has broken after the summer and which won’t have been seen in the big shows of the award show ‘season’ from March to June. And, of course, anything that simplifies things is great for agencies”.